Have a small child? Go to Target sometime in the next two weeks and buy an insulated lunch bag and a cute ice pack. You may not need one now, but sometime in the course of the next year, YOU WILL (if not daily for daycare milk/meals, you'll at least need one for a road trip, visit to grandma's house, etc.). Target has tons of them, cheap and in cute character prints, but only at back to school time! If you try to buy an insulated bag or lunchpack in, say, November, you'll be stuck buying one that is ugly, expensive or (probably) both.